For many entrepreneurs, business is NOT booming...Read more
... Because there is so much clutter, waffle and process getting in the way ...
But not all is lost. We just need to simplify and get really clear on the value we offer to the world as brands. When you strip back all the noise, get clear on what matters to you and them (your customer), the brand stories that emerge from that space are what matter.
We devloped the Bare framework after years of working with the world's leading brands and feeling all the usual frustration of the waffle and clutter in the process. Today, we merge lean methodology, Value Proposition Design and proven storytelling frameworks to quickly get clarity on messaging and design. In 2016, we came to the point of no return and shifted from big, traditional digital work - to working with any size business who wants to work fast and do better business.
We went Bare so that we can help others do the same. The value we offer is helping brands get live super quick - so all the experience and quality of our previous work,compacted into fast, purposeful, clutter-free work.
And the value of that? More time, energy and money to do what matters to us all.
It's written on a banana.
Simplicity is vital because humans are hard-wired to avoid complexity. If you can't simplify everything you stand for, no-one will listen, and no-one will care. So, in our workshops, we hone everything we discuss, discover and dispel onto a banana, because... well, what's simpler than that?
Changing the agency story, one relationship at a time.
For over a decade, our team has worked with global brands and businesses. There were highs and lows and many lessons learned about this old-fashioned way of doing things. The upshot is: we're now super clear on what doesn't work (for us or you). Here are some of the things we don't do at Bare Collective, because they distract us from the things that matter.
What we won’t do:
Hiding who we are
If you're interested in reducing the waffle, resonating with your audience (and therefore generating more interest, more traffic, and more revenue) talk to us today in a fun and friendly Bare session.